Walking in the Sky With Vodacom

Yesterday I flew over Joburg in a helicopter.

This experience was so crazy and unexpected — I hardly know how to explain it. But here’s how it went, briefly:

Last week I was invited to participate in a mysterious “Instawalk” hosted by Vodacom. (If you don’t know what an Instawalk is, read here.) The invitation was shrouded in secrecy. I signed on right away, sensing something extraordinary.

Yesterday a group of about 15 Instagrammers, myself included, converged on a rooftop in downtown Joburg. We were greeted by representatives from Vodacom and a communications agency called Cerebra. We each received a new olloclip — a nifty iPhone lens attachment — and were instructed to mark our Instagram posts with the hashtag “#Vodawalk”. (If you don’t know what Instagram is, or don’t know what a hashtag is…Just figure it out, okay?)

We had a couple of minutes to admire the view and then were ushered downstairs into cars, bound for an unknown destination.

View 24 Park St

View from the roof of 24 Park Street, near Maboneng. #Vodawalk.

Twenty minutes later we arrived at a place in Germiston called the Harvard Café. I didn’t realize until we entered the café that it is part of Rand Airport.

Rand Airport

Rand Airport. #Vodawalk.

Next thing I knew I was in a helicopter.

Copter

Our copter. #Vodawalk.

Heather in copter

Oh look, I’m in a helicopter. (Photo by Tim Van Rooyen, who also wrote a nice blog post about the #Vodawalk.)

I was amazed and bewildered. I didn’t have my DSLR with me. I did my best to take pics through the window, struggling to hold my phone steady against the helicopter’s wingbeats.

Highway from above

#Vodawalk. (I personally think the hashtag should have been #Vodaflight. But I’m not complaining, Vodacom. I heart you forever.)

Jozi east

#Vodawalk.

Hillbrow from above

Omg. #Vodawalk.

Jozi from above

Omg omg this is so fu&*ing amazing #Vodawalk.

Then we were back on the ground. The ride lasted about 15 minutes.

A bit later we went back to the Jozi rooftop and watched the sunset. We also had burgers and beer.

Sunset 24 Park St

Pretty rooftop, pretty sunset. #Vodawalk.

Socializing on roof

Cool people having burgers and beer. #Vodawalk.

#Vodawalk was kind of awesome. Twenty-four hours later, I’m still buzzing.

Well done, Vodacom. You’re brilliant and you’ve earned a spot in the title of my post.

Heather on roof

A new 2Summers Facebook profile pic, courtesy of Tim Van Rooyen. Thanks, Vodacom and Cerebra.

To see more photos from our walk in the sky, check the #Vodawalk hashtag on Instagram. Also follow me on Instagram at @2summers.

#Vodawalk, baby. #Vodawalk.

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33 Comments

  • Reply Timmee March 29, 2014 at 5:56 pm

    Love your sense of humour!

    • Reply 2summers March 30, 2014 at 2:16 pm

      Thank you Timmee. I do my best.

  • Reply Eugenia A Parrish March 29, 2014 at 6:03 pm

    Beautiful pics. I so want to go and experience the city now. Hashtags I know, but do you have to have an iPhone or iPad to Instagram?

    • Reply Timmee March 29, 2014 at 7:34 pm

      @Eugenia you can use any Android phone also. There are also other photo sharing networks out there like EyeEm, Flickr, Oggl and 500px.

    • Reply 2summers March 30, 2014 at 2:16 pm

      Thanks Eugenia. Just in case you didn’t see Tim’s response, you can also shoot instagram with an Android phone. It’s just not available for Blackberries or non-smart-phones.

  • Reply Tricia Pepper March 29, 2014 at 7:31 pm

    very cool.

  • Reply Gail Wilson March 29, 2014 at 7:44 pm

    What an awesome experience, it’s been on my bucket list forever.

  • Reply Justcallmegertie March 29, 2014 at 7:58 pm

    Pretty awesome pics of Jozi from the air! Wow! I love the first one with Ponte Tower and the SABC tower in the background. Looks like an awesome experience!

    • Reply 2summers March 30, 2014 at 2:17 pm

      Thanks Gertie, it really was.

  • Reply Ashley March 30, 2014 at 6:23 am

    I love doing Instawalks, but this is by far the coolest one ever!!

    • Reply 2summers March 30, 2014 at 2:17 pm

      Yes, it sure was. I’ve been on some cool “walks” before but this one took the cake.

  • Reply Ang Lloyd March 30, 2014 at 6:31 pm

    AMAZING! I would heart Vodacom too forever 🙂 Clever marketing, but even better images – I really like the second-last image (the three people) – where was that shot taken? It’s beautiful. What a great way to see our city.

    • Reply 2summers March 30, 2014 at 7:16 pm

      Thanks Ang. I took that shot on the rooftop where the ‘walk’ started and ended – it’s 24 Park Street, right around corner from Maboneng. I asked the Vodacom people how they found the building and apparently there is a company called Amazing Spaces that rents out rooftops like this. I need to investigate it.

  • Reply Ang Lloyd March 30, 2014 at 6:31 pm

    AMAZING! I would heart Vodacom too forever 🙂 Clever marketing, but even better images – I really like the second-last image (the three people) – where was that shot taken? It’s beautiful. What a great way to see our city.

  • Reply wannabepoet March 31, 2014 at 11:35 am

    Wow wow wow.

    And that’s all I have to say about that 🙂

    • Reply 2summers April 1, 2014 at 7:08 am

      Thank you Forrest 🙂

      • Reply wannabepoet April 1, 2014 at 12:42 pm

        We go together like peas and carrots, Jenny and me 😉

  • Reply wannabepoet March 31, 2014 at 11:35 am

    Wow wow wow.

    And that’s all I have to say about that 🙂

    • Reply 2summers April 1, 2014 at 7:08 am

      Thank you Forrest 🙂

      • Reply wannabepoet April 1, 2014 at 12:42 pm

        We go together like peas and carrots, Jenny and me 😉

  • Reply tenneymason April 2, 2014 at 5:01 am

    Nice job.

  • Reply tenneymason April 2, 2014 at 5:01 am

    Nice job.

  • Reply A Bird's Eye View of Joburg | Just a Geek Doing April 3, 2014 at 10:32 am

    […] These are just my shots, go see everybody else’s incredible photos from the Instawalk, by searching for the #vodawalk hashtag on Instagram. You won’t be disappointed. You can also read about @timvanrooyen‘s experience here, and @2summers‘ experience here. […]

  • Reply A Bird's Eye View of Joburg | Just a Geek Doing April 3, 2014 at 10:32 am

    […] These are just my shots, go see everybody else’s incredible photos from the Instawalk, by searching for the #vodawalk hashtag on Instagram. You won’t be disappointed. You can also read about @timvanrooyen‘s experience here, and @2summers‘ experience here. […]

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